SurfacesIdentity
Use the Simple Slab mark exactly as drawn.
The active mark is three slabs: a top wedge, a middle plane, and a lower wedge. Do not redraw it, round it, add dots, or turn Proof Cyan into mark geometry.
Master viewBox / 0 0 64 64Small mark / 16-24 pxRadius / do not smooth geometry
Identity
Version 0.201
Identity
Use the approved files without redrawing the identity.
Use the Simple Slab files as exported. Keep the three slab coordinates intact across mark, favicon, app icon, and lockups.
Minimum sizes
Use 16 px for favicon, 24 px for small mark, 128 px for horizontal lockup, and 96 px for stacked lockup.
Clearspace
Keep at least one mark width around lockups. In dense chrome, keep one-half mark width around the mark.
02
Small Use
Small marks keep the same three-slab geometry.
16 px favicon
24 px small mark32 px mark
Reverse small mark
App icon03
Misuse
Do not make the identity louder than the decision.
Color
Do not recolor the mark with campaign, state, proof, or decorative colors.
Effects
Do not add shadows, glow, extrusion, texture, or dimensional styling.
Geometry
Do not stretch, rotate, outline, crop, or redraw the mark.
Placement
Do not use the mark as wallpaper, decoration, or a control.